The team behind FRITS AI

The board and management of FRITS AI ApS, a Danish company registered in Copenhagen (CVR 45733785).

Board

  • Portrait of Lars Kolind

    Lars Kolind

    Chair of the board

    Extensive experience in leadership, strategy and business development, from Danish and international companies. Contributes strategic sparring, network and market insight.

  • Portrait of Lars Møller

    Lars Møller

    Vice chair of the board

    Extensive experience in finance, M&A, investments and leadership. Contributes financial insight and business understanding, with experience in partnerships, negotiation and risk management.

  • Portrait of Frits Lyneborg

    Frits Lyneborg

    Board member

    Deep experience in technology, digitalisation and innovation, including product development and technology scaling. Contributes insight into IT architecture and technical development.

  • Portrait of Søren Holst

    Søren Holst

    Board member

    Experience as an investor and strategic adviser, focused on technology, finance and growth companies. Contributes understanding of capital, strategy and an investor network.

Management and finance

  • Portrait of Lars Møller

    Lars Møller

    CEO

    Sets the strategic direction and leads FRITS AI. Drives growth, partnerships and commercial development, with broad experience in finance, M&A, technology and strategy.

  • Portrait of Mads Hein

    Mads Hein

    CCO

    Responsible for commercial strategy, sales and customer relationships. Builds and develops strong customer relationships and partnerships, with experience in business development and commercial leadership.

  • Portrait of Frits Lyneborg

    Frits Lyneborg

    CTO

    Responsible for technology, product development and innovation, and for a robust, scalable platform. Strong background in digitalisation, IT architecture and scaling.

  • Portrait of Johan Holst Nielsen

    Johan Holst Nielsen

    COO

    Responsible for IT infrastructure, cloud and networks, keeping operations stable, secure and scalable. Experience with IT infrastructure and running complex platforms.

  • Portrait of Marianne Marienhof

    Marianne Marienhof

    Head of finance

    Responsible for financial management, reporting and budgets, and for a solid financial foundation for growth. Experience with finance, controlling and liquidity management.

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